Privacy policy.

Scarlet Row (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and safeguard the information you share with us when you visit our website https://scarlet-row.com.

When you interact with our site—whether by subscribing to our mailing list, submitting an enquiry, placing an order, or otherwise engaging with us—you may provide certain personal details, such as your name, email address, billing information, or other contact information. In addition, we automatically collect limited technical data to help us operate and improve our services, including your IP address, browser type, device details, and pages visited. We also use cookies and similar technologies to enhance your browsing experience, analyse site performance, and remember your preferences.

We process your information to provide and improve our products and services, respond to your enquiries, fulfil orders, manage transactions, and, where you have opted in, send you marketing communications. In doing so, we rely on one or more lawful bases, such as your consent, the performance of a contract, our legitimate interests in running and improving our business, or compliance with legal obligations.

Your information may be shared with trusted third-party service providers who assist us in operating our business—such as payment processors, email marketing platforms, and website hosting services—or with professional advisers such as accountants or legal counsel. We do not sell your personal data. Where we transfer personal information outside of the UK or EEA, we ensure that adequate safeguards are in place, such as standard contractual clauses approved by the relevant data protection authority.

You have the right to access, correct, or delete the personal data we hold about you, to object to or restrict its processing, to request its transfer, and to withdraw your consent where processing is based on consent. You may also lodge a complaint with the UK Information Commissioner’s Office or your local supervisory authority. If you wish to exercise these rights, please contact us at hello@scarlet-row.com.

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or reporting requirements. We implement appropriate technical and organisational measures to protect your information from unauthorised access, use, alteration, or disclosure.

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any updates will be posted on this page with an updated “Last updated” date.

If you have any questions about this Privacy Policy or how your personal data is handled, please contact us at hello@scarlet-row.com.

Last updated: August 10, 2025